AI-native · Built for India

Stop managing your CRM.Start closing deals.

Vaanya is the AI-native Sales CRM built for India's SMBs. Close faster, keep your pipeline full, and your data under your control.

RK

High Intent

Rahul Kapoor

Auth

Ready

Live · Priya Sharma

Agent

Namaste Priya ji, main Rohan, Vaanya Realty se baat kar raha hoon. Aap 3BHK dekh rahe the Whitefield mein?

Lead

Haan haan, lekin budget thoda strict hai, 1.2 cr tak hi jaa sakte hain.

Agent

Bilkul, hamare paas Brigade Cornerstone ek option hai 1.18 cr mein, ready-to-move. Saturday visit possible hai?

AI Coach · live

Lead mentioned budget hesitation. Suggest financing options. Confidence 87% to close if visit booked today.

Auto-filled from call

Name

Priya Sharma

Intent

3BHK · Whitefield

Budget

₹1.2 Cr

Sentiment

Positive · 0.71

Next action

Site visit · Sat 11am

Hot Lead Score98%

Monthly Goal

₹4.2 Cr +12%

Early access slots are limited

14-day free trial No credit card Cancel any time

Live across early access

calls handled this week

0

pipeline tracked

₹0.0 Cr

positive sentiment avg

0%

median follow-up gap

0 hrs

A short manifesto

Indian sales floors waited twenty years for software that finally spoke like them.

Every CRM ever sold in India was a translated American spreadsheet. English-first. Manager-first. Made for quarterly reviews, not for the agent who is dialling at 3 PM with a chai going cold.

Vaanya starts from the opposite end. From the agent. From the call. From Hindi, Tamil, Marathi, and the half-English everyone slips into. From a manager who needs ten minutes — not ten hours — to know which deals are slipping.

We're not building a better CRM.
We're rebuilding the Indian sales floor from the ground up.

For India's frontline

Designed for the way India sells.

Every industry has its own script, language, and trust signals. Vaanya speaks all of them — out of the box.

Real Estate

Site-visit booked before the lead cools.

3.2×faster qualification
EdTech

Parent calls in Hindi, captured in English.

+38%demo conversion
Lending

DPDP-grade consent, audit on every call.

100%DPDP compliant
Healthcare

Appointment confirmed in patient's language.

-46%no-show rate
Insurance

Renewals + objection-handling, coached live.

+24%renewal rate
D2C

Abandoned cart recovered with one Hinglish call.

2.1×cart recovery rate
Why CRMs fail Indian SMBs

The CRM is full. The pipeline is empty.

Every telecalling team in India is fighting the same five battles. Today's tools weren't built for them. Vaanya is.

01

Agents call karte hain par notes kabhi nahi bharte.

Manual data entry adds 4–6 minutes per call. Reps skip it. Managers fly blind. The pipeline you see is fiction.

Vaanya fix

Vaanya fills CRM fields while the agent is still talking. Name, intent, budget, objection, next step — zero typing.

02

Manager 50 calls sun nahi sakta — kaun-si deal hil rahi hai pata nahi.

Coaching is reactive. By the time anyone listens to the recording, the deal is already cold.

Vaanya fix

Sentiment and buying-intent scored per call, per moment. Managers see only the calls that need them — and reach the rep before the lead goes silent.

03

WhatsApp follow-up bhejna bhool jaate hain, lead thanda ho jaata hai.

Most Indian B2C buying decisions happen on WhatsApp. Manual follow-ups slip the moment a rep gets busy.

Vaanya fix

Auto-drafted WhatsApp follow-up ready after every call. One tap to send. Templates personalised to what the lead actually said.

04

Hindi aur regional calls ka transcript bekaar aata hai.

English-only engines collapse on code-switching. Tier-2 and Tier-3 India lose the moment a rep slips into Hindi mid-sentence.

Vaanya fix

Built for the way Indians actually sell — Hindi, Tamil, Telugu, Marathi, Kannada, Bengali, Gujarati, Punjabi, and the half-English everyone uses.

05

Reports banane me Sunday chala jaata hai.

Owners and team leads spend weekends in spreadsheets instead of selling. The numbers are stale before Monday morning.

Vaanya fix

Weekly AI digest in your inbox, Monday 9 AM. Top deals at risk, top performers, top objections heard this week. No spreadsheets.

What changes

The numbers that matter to your monthly close.

Not vanity metrics. Not "1000+ integrations." The specific shifts owners see in the first 30 days.

Conversations / day

per agent — when dialing, dispositions, and follow-ups stop fighting each other.

Follow-up gap

4 hrs

down from 4 days. The window where Indian SMB leads actually convert.

Manager review

20 mins

replaces 6 hours of call-listening on Sundays. The same coaching, ten times faster.

The shift

What a sales floor looks like with Vaanya.

Same agent, same number of hours, same leads. The only thing that changes is what's on the screen — and what stops slipping through the cracks.

Before · the old way

Chaos
  • Excel sheet · 4,217 rows · last edit 3 days ago
  • WhatsApp Web · 47 unread leads buried in chats
  • Post-it · 'Priya - call back Tuesday?'
  • Missed callback · Rahul · 11:47 AM
  • Missed callback · Anjali · 12:32 PM
  • Notepad · 'budget hai par decision next week'

After · with Vaanya

Clarity
  • Priya Sharma · Hot · score 92 · suggested next action queued
  • AI summary ready · 3 calls today · all dispositions captured
  • Sentiment trend · +14% positive · last 24 hrs
  • Follow-ups today · 0 missed · 12 scheduled
  • WhatsApp drafts ready · 7 leads awaiting one tap
  • Manager digest · delivered Monday 9 AM
How it works

One platform. End-to-end. Zero glue.

01

Capture every lead

Auto-pull from IndiaMart, JustDial, FB Lead Ads, your website, and Sheets. Dedup and route in <1 second.

02

Call from one screen

One-click web dialer plus a mobile app. Recording, dispositions, follow-ups — all built in, zero app-switching.

03

AI does the paperwork

Live transcript and auto-summary. CRM fields filled. Sentiment & next-best-action before the call ends.

04

Managers see everything

Live dashboards, AI weekly digests, objection trends. Leaderboards built to coach the teams that need it most.

RK
PS
AV
Scale effortlessly with Vaanya AI
A day with Vaanya

Nine to six. Every hour, a different superpower.

Feature lists are boring. Watch one real day on the sales floor instead.

  1. 9:00 AMAI lead scoring

    Day starts pre-prioritised

    Vaanya already ranked yesterday's leftover leads by intent. Top 12 hot leads queued before the first sip of chai.

  2. 10:47 AMConversation memory

    Rahul calls back

    Before pickup, agent sees full history, last sentiment, what was said about budget. No fumbling. Conversation continues exactly where it paused.

  3. 12:15 PMAI auto-fill

    Call ends. Notes already written.

    By the time the agent puts the phone down, summary, disposition, sentiment and next-best-action are filled in. Zero typing. Six seconds, average.

  4. 1:30 PMSmart follow-ups

    WhatsApp draft, one tap to send

    Personalised to what the lead actually said — not a generic template. Floor plan, financing options, callback time, all pre-composed.

  5. 2:15 PMLive coaching

    Manager whisper-coaches mid-call

    Sentiment dips on a high-value call. Manager sees the alert, whispers one line of guidance to the agent. Deal saved. Lead never knew.

  6. 4:40 PMReal-time visibility

    Owner glances at one dashboard

    Calls made, connects, conversions, sentiment, top objections — all live. Decisions in minutes, not Sunday afternoons.

  7. 6:00 PMAuto-organised

    Tomorrow's queue already built

    Follow-ups scheduled. Hot leads prioritised. AI digest queued for Monday 9 AM. Agent leaves on time.

Try it · no signup

A two-minute tour, on your terms.

Dialer

Built for the call, not the form

AI ghost-text suggests the next move. Verified business badge. Hinglish & code-switching. Click, talk, move on.

Vaanya · Dialer
PS

Priya Sharma · +91 98xxx

Hot lead · score 92 · 3rd touch

Connected · 01:24

NBA · live

Lead mentioned budget hesitation. Suggest 18-month EMI · 87% close confidence if visit booked today.

HindiENहिं→EN
The moat

The leverage your sales floor never had.

Vaanya understands Indian sales calls the way Indians actually speak them — Hindi, Tamil, Telugu, Marathi, Kannada, Bengali, Gujarati, and the half-English everyone slips into. Accuracy doesn't drop the moment your agent code-switches.

  • Supports all major Indian languages — Even Hinglish code-switch survives
  • Quick post-call summary — no typing
  • CRM auto-filled: intent, budget, objection, next step
  • Live whisper coach — managers save deals mid-call
Call Summary · 47s

Lead is a serious buyer (intent: high). Budget ₹1.2 Cr firm. Wants ready-to-move 3BHK in Whitefield. Open to financing if EMI < ₹85k. Next: site visit Sat 11am, confirm via WhatsApp.

Sentiment trajectory

Neutral → Positive at 0:32 (financing mention) → Excited at 1:08 (visit booked). Drop-off risk: low.

Next best action

Send Brigade Cornerstone WhatsApp template with floor plan + 3 financing options. Schedule follow-up call Mon 4pm if no visit confirm by Fri 6pm.

Everything you need

A leak-proof sales pipeline

Indic-first AI

Hindi, Tamil, Telugu, Marathi & more — with Hinglish code-switching that other engines break on. Built for how India actually sells.

AI call summaries

Notion-quality notes generated in 6 seconds. Disposition, sentiment, next-best-action — filled before the agent puts the phone down.

Auto-dialer + Web call

Click-to-call, progressive dialler, mobile SIM detection.

Call recording + transcript

Every call recorded, transcribed, searchable in seconds.

Live manager dashboards

Calls, connects, conversions, sentiment — in real time.

WhatsApp 2-way inbox

Templates, quick replies, auto-replies — every conversation in one thread. DLT-compliant from day one.

Smart lead distribution

Round-robin, source-based or weighted. SLA timers + auto-reclaim on stale leads — nothing rots in a queue.

1000+ integrations

IndiaMart, JustDial, Facebook Lead Ads, WhatsApp, Google Sheets, Zapier.

DPDP & DLT compliant

End-to-end encryption, India data residency, audit logs.

AI agent assist (coming)

Autonomous voice agents for qualification & survey calls.

Industry-shaped

One platform. Speaks your business.

Pick your vertical. Same Vaanya — tuned for the call patterns, objections, and dispositions that actually happen on your floor.

"Where the deal lives or dies on the site visit."

Lead asked about 3BHK in Whitefield. Vaanya extracts budget, possession timeline, financing intent — and queues a Saturday visit with floor plans pre-sent on WhatsApp.

Tuned dispositions

  • Site visit booked
  • Budget mismatch
  • Reconsider in 30 days
  • Loan pending

Sample script

"Bilkul, Brigade Cornerstone ready-to-move hai 1.18 Cr mein, Saturday visit possible?"

Outcome we see

Visit-booking rate up 2.4× vs spreadsheet baseline

Plays well with everything

Lives inside the tools your team already uses.

Leads flow in, follow-ups flow out. No copy-paste. No "let me check the other tab."

IndiaMart
JustDial
Facebook Lead Ads
WhatsApp Business
Google Sheets
Gmail / Outlook
Google Calendar
Your existing CRM
Zapier

Plus 1,000+ apps through Zapier & Make · custom integrations on Bundle.

The shift, line by line

The old way. The new way.

Every spreadsheet-and-vendor stitching today's sales floors do — replaced by one coherent system.

Calling

Dialer + recording

Separate vendor, separate bill
One platform, one invoice

Power & predictive dialler

Enterprise add-on
Built in

Mobile field-agent app

Limited or absent
Same data, same notes

Working-hours + holiday safe

Manual override
12 India holidays seeded
AI intelligence

Indic + Hinglish transcription

English-only or breaks on code-switch
8 Indic languages + code-switch

Auto-summary every call

Agent types or skips
6-second AI summary

CRM auto-fill from transcript

Manual data entry
Filled before call ends

Sentiment + intent per call

Gut-feel only
Scored per moment

Semantic search in plain Hindi

Keyword-only
Ask in your words

Live whisper coach for managers

Post-call review
Real-time intervention

Auto next-best-action

Rep guesses
Suggested after every call

Weekly AI manager digest

Sundays in Excel
Monday 9 AM inbox
Communication

WhatsApp 2-way inbox

Personal phone, lost history
Native, audited, AI-drafted

Bulk SMS (DLT-registered)

Third-party panel
Built in, compliant

Lead-portal webhooks (IndiaMart, JustDial, FB)

CSV upload daily
Real-time, deduped
Compliance & trust

DPDP Act 2023 self-serve

Manual deletion requests
One-click erasure + audit

India data residency

Often US/EU
Mumbai region only

Per-org encryption keys

Shared blast radius
Yours alone

Auditable privileged actions

Hope and trust
Logged with actor + diff
The Vaanya vocabulary

We coined these. Because the old words didn't fit.

New work needs new language. Six terms you'll use within a week of switching.

Term

Conversion Heat

A per-lead score that moves in real time with every call, message, and silence.

Not a one-time score. It cools every hour you don't reach out, warms every time the lead engages. Tells the agent which 12 leads matter at 10 AM today.

Term

Hinglish Confidence

How sure the AI is when an agent slips from Hindi to English mid-sentence.

English-only engines collapse on code-switching. Vaanya tracks confidence per phoneme — and stays accurate even when an agent jumps three languages in one breath.

Term

Disposition Drift

When agents stop using the disposition catalog the way it was designed.

Reps invent shortcuts. Reports lie. Vaanya watches drift across teams and surfaces it before quarterly reviews go sideways.

Term

Quiet Lead

A lead that's gone silent for longer than your average warm window.

Most CRMs forget them. Vaanya re-surfaces them — with context: last sentiment, last objection, last channel — and a draft message to bring them back.

Term

Whisper Save

A deal saved by a manager's mid-call nudge that the lead never noticed.

Sentiment dips. Manager sees the alert. One line of coaching whispered to the agent. Deal recovers in real time.

Term

Sunday-Free Report

The weekly summary your team lead used to spend Sundays building.

Delivered Monday 9 AM. Top deals at risk, top performers, top objections heard this week. No spreadsheets. No Sundays.

Built for India, governed by India

Sovereign by design. Audited by default.

BFSI, healthcare, lending — the verticals that can't compromise on data control choose us because we don't compromise either. Hosted in India. Governed by India. Yours alone.

The Vaanya trust stack

Six guarantees. Every customer. Every plan. No upsell.

DPDP Act 2023

Consent, deletion, access — every right, baked in. Self-serve erasure on day one.

India data residency

Calls, transcripts, customer PII — Mumbai region. Nothing crosses the border, ever.

End-to-end encryption

At rest, in transit, in backup. Per-org keys. No shared blast radius.

DLT-compliant telephony

Operator-grade stack. PE & template IDs enforced. NDNC scrubbed pre-dial.

Auditable everything

Every privileged action logged with actor, diff, timestamp. Export to your SIEM.

SOC 2 underway

Type II audit in motion. Until the report lands, we already run the same controls it will verify.

Pricing

Start small. Stay free to leave.

One simple plan to begin with. Annual billing. No setup fees. Cancel any time.

Launch plan · available now

Starter

₹249/ user / month · billed annually

Everything an Indian SMB sales floor needs to stop leaking — dialer, recording, AI summaries, follow-ups, dashboards. Built for teams of 3 to 30.

  • Lead inbox · CSV import · dedup
  • Click-to-call dialer · web + mobile
  • Call recording · transcripts
  • AI summary · auto-disposition draft
  • Hindi + 8 Indic languages
  • WhatsApp template send
  • Live dashboards · leaderboards
  • DPDP self-serve · audit log
  • 14-day free trial · no card
  • Cancel any time

Pro

₹499/ user / mo
Founding invite only

Indic CRM auto-fill · sentiment · NBA · unlimited users

Bundle

₹799/ user / mo
Founding invite only

Pro + 1,500 calling minutes/user + priority support

Pro and Bundle unlock once our first 100 Starter customers are live. Join today and your founding price is locked for the day they open.

ROI calculator

See how much Vaanya pays you back every month.

Move the sliders. Numbers update live. No email, no signup — just honest math.

10 agents
1 agents100 agents
80
20200
₹25,000/mo
₹15,000/mo₹60,000/mo
40%

Industry studies put sales-rep admin overhead at 30–50% of the day.

22

Indian SMB norm is 22 (6-day week minus public holidays).

1.5x

Salary × benefits, infra, attrition, manager overhead. 1.5x is conservative.

Time saved / month

235 hrs

Money saved / month

₹50,000

Vaanya cost (Pro)

₹5,000

Net monthly ROI 10.0× ROI

45,000

That's what Vaanya puts back in your pocket every month — after paying for itself.

Hours saved = team × calls/day × 2 min admin per call × waste% × working days ÷ 60.

Money saved = hours × hourly rate. Hourly rate = (salary ÷ (working days × 8)) × loaded multiplier.

Vaanya cost = team × ₹499 (Pro plan, annual billing).

Numbers are rounded to the nearest ₹1,000 / hour. Everything is editable in “Adjust assumptions”.

Common questions

Everything you need to know, before you ask.

Yes. Vaanya is purpose-built for Indian calls. It handles Hindi, Tamil, Telugu, Marathi, Kannada, Bengali, Gujarati, and Punjabi — including the natural code-switching every Indian agent does mid-sentence. Accuracy stays above 90% even when agents jump between languages.

Most teams are live in under 24 hours. Import your existing leads from a CSV or your old CRM, invite your agents, and start dialing. No IT involvement, no week-long onboarding.

Yes on Starter and Pro plans — we work with your existing setup. On the Bundle plan, telephony is included with a dedicated business number and 1500 minutes per user.

Your data is yours. Export everything — calls, transcripts, contacts, notes — as CSV or via API at any time. On cancellation, we keep your data for 30 days for re-activation, then permanently delete it.

Most CRMs are faster spreadsheets — they help you log work after the fact. Vaanya does the work for you: auto-fills CRM during the call, drafts the WhatsApp follow-up, coaches the agent in real time, and tells managers exactly which deals need attention.

Fully free for 14 days. No credit card. No setup fee. If you don't convert, you walk away with your call recordings exported.

We bring your WhatsApp Business Account into Vaanya so follow-ups go out from your verified number. Setup is one-time and we walk you through it.

Managers get the most out of Vaanya. Live dashboards, weekly AI digests delivered Monday 9 AM, deal-risk alerts, and one-click access to any call's transcript and summary. No more sampling 5 calls out of 500.

Aur questions hain? Talk to our team →

Stop losing leads. Start understanding them.

Join the early-access waitlist. We're onboarding the first 50 teams personally.

Early access slots are limited